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7 Influential & Powerful Ways That Will Transform KMusic Artist Management

Being a fan of a handful of KPop idols like StyrayKids, BTS, and Kang Daniel, has been encouraging and an adventure to follow their music journey. You can imagine how heart-breaking it was when it became painfully clear through leaked evidence of managers and labels mistreating and mishandling the careers of their artists. Investigating the dark side of the music industry is a rabbit hole that is helpful to be aware of but what we’ll be discussing is how you as an artist manager or aspiring manager can join in transforming well-known horrific industry stigmas from the inside out by making the decision to keep to these 7 influential and powerful ways that will transform the KMusic artist management community. It always starts with what you’re in control of and that’s what Amethyst Artist Management is here to empower artists with.

  1. Overcoming Mental Barriers for Well-Being

Acknowledging the psychological hurdles that hinder personal and artist growth is essential. Childhood influences and environmental factors often create cycles that obstruct success. Fathima Janoon's 2022 article, “Mental Health in the K-Pop Industry” shed light on the anxiety and depression artists face due to image pressures. Kang Daniel's example illustrates the importance of self-awareness in tackling panic disorders. Identifying and dismantling mental barriers requires evaluating triggering thoughts and emotions. Utilize tools like the emotional wheel to uncover root causes, fostering both personal and artists development.

  1. Establishing Healthy Boundaries

Communication, a cornerstone of effective management, plays a crucial role. Theresa Adou-Daoub's insights in “Lessons from Artist Management & Marketing: A Beginners Guide” highlight the role of managers as catalysts for artists' potential. Yet, the misconception of absorbing all stress contradicts the goal of fostering a competitive yet nurturing environment. Prioritize teamwork and open communication to avoid overwhelming yourself and artists. Healthy boundaries cultivate enduring relationships and overall well-being.

  1. Continuous Self-Improvement

Rather than comparison, focus on constant self-improvement. The ever-evolving music industry demands staying informed and sharp. While errors may occur, the emphasis lies in surpassing yesterday's performance. This dedication to personal growth influences artists' careers positively and underscores the significance of patience in the industry.

  1. Empowering Artists Through Knowledge

Empowerment involves sharing wisdom in action. Stay informed using tools like Hootsuite, as seen in “What is Social Listening, Why it Matters, and 10 Tools to Make it Easier” by Christina Newberry and Hannah Macready. A knowledgeable manager guides artists effectively, nurturing their growth and success.

These are the same resources I’m working my way to utilize for time management with multiple jobs and being in school.

It’s been helpful to utilize the free resources.

  1. Prioritizing Holistic Well-Being

Holistic well-being rivals career importance. Assisting artists in self-care enhances both their lives and artistic output. Programs like Backline, MusiCares, SoundMind offer mental health and wellness support. Physical well-being, crucial for long-term mental health, can be nurtured through resources like Wellness for Musicians and Music Health Alliance.

  1. Embracing Mentorship

Embracing constructive feedback is a mark of humility and growth. Building relationships with industry professionals via platforms like LinkedIn facilitates mentorship. Learn from experienced figures, absorbing insights into career trajectories. Cultivate an attitude of attentiveness and openness to elevate your management approach.

  1. Nurturing Networks

Strategic networking, as highlighted earlier, remains pivotal. Forge lasting, professional relationships with fellow industry players. Your circle reflects your power; select connections wisely. Foster patience and growth in others while maintaining the potential for future collaboration.

KMusic artist management is undergoing a transformation, fueled by dedicated managers committed to positive change. By conquering these 7 powerful suggestions, you shape an industry that thrives on collaboration, growth, and well-being. As you undertake this journey, remember that true change starts from within and radiates outward, impacting the lives of artists, fans, and the industry as a whole.


Abou-Daoud, T. (2021, November 20). Lessons from Artist Management & Marketing: A beginners guide. LinkedIn.

About Us. Music Health Alliance. (n.d.).

Admin. (2019, October 10). Introducing Backline, the music industry’s Mental Health & Wellness Resource Hub. Live For Live Music.,and%20easily%20access%20mental%20health%20and%20wellness%20resources.

Wellness for musicians. Facebook. (n.d.).

Heredia, E. (2022). Amethyst Artist Management. Artist Management. Website developer is Arazo Media

Janoon, F. F. M. (2022, October 5). Mental health in the K-pop industry. Mindless Mag.

Musicares home. MusiCares. (n.d.).

Newberry, C., & Macready, H. (2022, December 1). What is social listening, why it matters + 14 tools to help. Social Media Marketing & Management Dashboard.

Put sound at the of your mind. Sound Mind. (n.d.).

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